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    Showing items 1-50 of 76. (2 Page(s) Totally)
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    DateTitleAuthors
    2024-07 主要國家置入性行銷與贊助法規之比較研究 鈕則勳;林宜風
    2024-03 平面圖像創作相似度比例的判別與探討研究 楊勝雄
    2024-03 霹靂布袋戲人物角色解構之色彩計畫研究--以首席男主角素還真為例 楊錫彬
    2023-12 霹靂電影偶動漫定鏡的敘事表現性之研究--以《奇人密碼--古羅布之謎》電影為例 楊錫彬
    2023-03 迷因應用於行銷和政治領域的策略與效果研究 林宜風;張淑楨;鈕則勳
    2022-10 How the Experience Designs of Sustainable Festive Events Affect Cultural Emotion, Travel Motivation, and Behavioral Intention YEN, HUI-YUN
    2021-05-01 Social Recommendations for Facebook Brand Pages Chiu, YP (Chiu, Yu-Ping)
    2021-05 The brand sustainability obstacle: Viewpoint incompatibility and consumer boycott Wang, Chih-Chien; Chang, Shu-Chen; Chen, Pei-Ying
    2019-12-01 Evaluation and Preference of Classical Product Design- In the Case of Bauhaus-Style Kitchenware and Tableware Products Yen, Hui Yun
    2019-08 Technology roadmap for building a smart city: An exploring study on methodology Lu, HP (Lu, Hsi-Peng); Chen, CS (Chen, Chiao-Shan); Yu, HEJ (Yu, Hueiju)
    2018-12-01 A Study on Framework Development and Emotional Design Factors Affecting Consumers' Preferences for Cultural and Creative Products Yen, Hui Yun
    2017-06-01 Factors in Transforming Cultural Elements into Fashion Design: A Case Study of the Fashion Exhibition China: Through the Looking Glass at the Metropolitan Museum of Art in New York Yen, Hui-Yun
    2017-06 A Social Movement in the Era of Digital Communication: Information Mixing Truth and Rumor, Authoritative Response Dissociation, Government Trust 陶聖屏
    2016-12-01 Applying design thinking in curating model-a case study of the exhibition of turning poetry into painting Chen, Si-Jing; Yen, Hui-Yun; Lee, Sandy; Lin, Chih-Long
    2016-10 「救急」的媒介溝通效果:以災難新聞為例 羅雁紅; 鍾宜珈
    2016-06 2012年我國總統選舉競選廣告之效果研究--以中國文化大學學生為例 鈕則勳
    2016-04 探討電影行銷的媒體策略對國產電影票房的影響 羅雁紅; 林谷峻; 季恩揚
    2016 Examining Chris ware’s graphic novels from the perspectives of “post-appropriation,” “transcoding,” and the “system of comics” Cheng, Mu-Ni
    2015-12 Exploring the critical quality attributes and models of smart homes Luor, Tainyi; Lu, Hsi-Peng; Yu, Hueiju; Lu, Yinshiu
    2015-12 探討影響校園自有商品購買意願之因素:大學品牌知名度、設計、價格為變數 楊雙羽; 羅雁紅
    2015-09 The Interactive Effects of Creative Tactic Instruction and Convergent Thinking on Creative Imagination 賴惠德; 邱發忠; 陶聖屏
    2015-06-01 The effects of product qualia on brand image Yen, Hui Yun; Lin, Po Hsien; Lin, Rungtai
    2015-06 新聞事件之網路模因研究:探討洪仲丘案所引起的網路謠言傳播 陳燕玲; 陶聖屏
    2015-04 Persuasive messages, popularity cohesion, and message diffusion in social media marketing Chang, Yu-Ting; Yu, Hueiju; Lu, Hsi-Peng
    2015-04 Social influence's impact on reader perceptions of online reviews Cheng, Yi-Hsiu; Ho, Hui-Yi
    2014-09 Experiential Marketing and Marketing Experience: An Empirical Study of the Influence of Summer Boot Camp on Military Propensity Tao, Sheng-Ping
    2014-05 Effects of Online Crowdfunding on Consumers' Perceived Value and Purchase Intention Ho, Hui-Yi; Lin, Pao-Cheng; Lu, Meng-Huang
    2014-05 Trends in and contributions to entrepreneurship research: a broad review of literature from 1996 to June 2012 Luor, Tainyi; Lu, Hsi-Peng; Yu, Hueiju; Chang, Kuoliang
    2014-04 影響電影票房價值因素之探討--以國產電影為例 林谷峻; 羅雁紅; 吳晉賢
    2014-02 公部門形象塑造與媒體公關策略初探 鈕則勳
    2013-10 2012年香港立法會選舉候選人之競選文宣策略 鈕則勳
    2013-08 以臺灣民主選舉觀點檢視2008年香港立法會選舉候選人之競選文宣策略 鈕則勳
    2013 PERSONALITY, MOTIVATION, AND BEHAVIORAL INTENTIONS IN THE EXPERIENTIAL CONSUMPTION OF ARTWORKS Tao, SP (Tao, Sheng-Ping)
    2013 體驗行銷與人格特質在文創產品創造力認知與忠誠度之研究--以「法藍瓷」為例 陶聖屏
    2012 Comparative analysis of experience-oriented customer needs based on the Kano model: an empirical study Ko, HT (Ko, Hsien-Tang); Lu, HP (Lu, Hsi-Peng); Yu, HJ (Yu, Hueiju)
    2012 Cigarette Use, Smoking Cessation, and Quit Intentions Among Active-Duty Military Personnel in Taiwan Tai, ZX (Tai, Zixue); Tao, SP (Tao, Sheng-Ping); Hung, YJ (Hung, Yi-Jing)
    2012 Integrating Kano model with strategic experiential modules in developing ICT-enabled services An empirical study Yu, HJ (Yu, Hueiju); Ko, HT (Ko, Hsien-Tang)
    2011-11 Peer influence and smoking relapse among active-duty military personnel in Taiwan Tai, Zixue; Tao, Sheng-Ping; Hung, Yi-Jing
    2011-10 2008年我國總統選舉廣告策略分析 鈕則勳
    2011-07 有策略 能管理 才能邁向有效的競選傳播[評鄭自隆著,《競選傳播:策略與管理》(華泰文化,2011)] 鈕則勳
    2009-07 彩妝部落格資訊搜尋者生活型態與購買行為之研究 彭延喜; 陶聖屏
    2009-04 自創品牌設計--系列產品包裝與數位行銷 劉雅文; 葉怡岑; 楊珌瑩; 楊勝雄指導
    2009-04 《黑暗工廠》角色人物網站及形象設計 陳韋安; 蔡政霖; 林伯儒; 甘家維; 周楷傑; 楊勝雄指導
    2009 Exploring the mass adoption of third-generation (3G) mobile phones in Taiwan Teng, WC (Teng, Weichen); Yu, HJ (Yu, Hueiju); Lu, HP (Lu, Hsi-Peng)
    2008-12 星星知我心?星座、人格特質、廣告態度之初探性實證研究 陶聖屏; 游筱燕; 陳竹梅
    2008-11 要最好,您非變不可!--日本一番大金變頻空調在臺行銷傳播 黃元禧
    2008-09 2004年香港立法會選舉候選人之競選文宣策略 鈕則勳
    2008-08-31 市議員選舉之競選文宣策略—以2006年台北市議員選舉為例 鈕則勳
    2008-06 消費型網路謠言傳播行為研究:以大學生為例 陶聖屏; 張瑋礽
    2008-04 醫院卓越計畫實施後對主治醫師工作生活品質影響之意見調查 羅雁紅、馮兆康、賴麗娜

    Showing items 1-50 of 76. (2 Page(s) Totally)
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