文化大學機構典藏 CCUR:Items for Author

文化大學機構典藏 CCUR:Items for Author

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Items for Author "Hsieh, AY (Hsieh, Ai-Yun)"

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Showing 8 items.

Collection	Date	Title	Authors	Bitstream
[國際貿易學系所] 期刊論文	2022	Making customers more likely to come back: the role of background colour in triggering arousal to influence memory, attitude, and patronage intention	Hsieh, Ai-Yun; Lo, Shao-Kang; Hwang, Yujong
[國際貿易學系所] 期刊論文	2021	Do not allow pop-up ads to appear too early internet users' browsing behaviour to pop-up ads	Hsieh, AY (Hsieh, Ai-Yun); Lo, SK (Lo, Shao-Kang); Chiu, YP (Chiu, Yu-Ping); Lie, T (Lie, Ting)
[國際貿易學系所] 期刊論文	2019-06	Exploring why people spend more time shopping online than in offline stores	Chiu, YP (Chiu, Yu-Ping); Lo, SK (Lo, Shao-Kang); Hsieh, AY (Hsieh, Ai-Yun); Hwang, Y (Hwang, Yujong)
[國際貿易學系所] 期刊論文	2018-09	Effects of banner Ad shape and the schema creating process on consumer internet browsing behavior	Liu, CW (Liu, Chih-Wei); Lo, SK (Lo, Shao-Kang); Hsieh, AY (Hsieh, Ai-Yun); Hwang, Y (Hwang, Yujong)
[國際貿易學系所] 期刊論文	2017-06	How colour similarity can make banner advertising effective: insights from Gestalt theory	Chiu, YP (Chiu, Yu-Ping); Lo, SK (Lo, Shao-Kang); Hsieh, AY (Hsieh, Ai-Yun)
[國際貿易學系所] 期刊論文	2017-05	What consumers see when time is running out: Consumers' browsing behaviors on online shopping websites when under time pressure	Liu, CW (Liu, Chih-Wei); Hsieh, AY (Hsieh, Ai-Yun); Lo, SK (Lo, Shao-Kang); Hwang, Y (Hwang, Yujong)
[國際貿易學系所] 期刊論文	2016-02	WHERE TO PLACE ONLINE ADVERTISEMENTS? THE COMMERCIALIZATION CONGRUENCE BETWEEN ONLINE ADVERTISING AND WEB SITE CONTEXT	Hsieh, AY (Hsieh, Ai-Yun); Lo, SK (Lo, Shao-Kang); Chiu, YP (Chiu, Yu-Ping)
[國際貿易學系所] 期刊論文	2003-03	我國上市公司高階主管異動宣告對股價報酬的影響	林少龍; 謝安田; 林佳陽

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