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    jsp.display-item.identifier=請使用永久網址來引用或連結此文件: https://irlib.pccu.edu.tw/handle/987654321/53242


    题名: 從整合型科技接受模式UTAUT探討桌球選手智能桌球拍使用行為意圖之研究
    A Study on the Intention of Table Tennis Players to Use Smart Table Tennis Rackets Based on the UTAUT Model of Integrated Technology Acceptance
    作者: 丁國強
    贡献者: 體育學系運動教練碩博士班
    关键词: 整合型科技接受模式
    桌球選手
    智能桌球拍
    行為意圖
    Table Tennis Players
    Unified Theory of Acceptance and Use of Technology
    Smart Table Tennis Rackets
    Behavioral Intention
    日期: 2024
    上传时间: 2024-03-14 14:23:56 (UTC+8)
    摘要: 本研究主要以整合型科技接受模式UTAUT探討桌球選手智能桌球拍使用行為意圖之研究，將以桌球選手作為研究對象，預計於2023年9月1日至2023年9月30日，利用便利抽樣方式抽取350位桌球選手進行問卷調查，並以統計軟體SPSS 21.0與AMOS 21.0將回收數據進行統計分析，且針對研究假設1：績效期望對於行為意向具有正向顯著影響；假設2：努力期望(易用預期)對於行為意向具有正向顯著影響；假設3：社會影響對於行為意向具有正向顯著影響；假設4：有利條件(幫助條件)對於行為意向具有正向顯著影響；假設5：涉入程度對於行為意向具有正向顯著影響；假設6：涉入程度對績效期望與行為意向間，具調節效果；假設6-1：涉入程度對努力期望(易用預期)與行為意向間，具調節效果；假設6-2：涉入程度對社會影響與行為意向間，具調節效果；假設7：性別對績效期望與行為意向間，具調節效果；假設7-1：性別對努力期望(易用預期)與行為意向間，具調節效果；假設7-2：性別對社會影響與行為意向間，具調節效果；假設8：經驗對努力期望(易用預期)與行為意向間，具調節效果；假設8-1：經驗對社會影響與行為意向間，具調節效果；假設8-2：經驗對有利條件(幫助條件)與行為意向間，具調節效果；假設9：自願使用對社會影響與行為意向間，具調節效果，最後根據研究結果並提出建議，以供後續研究之參考。
    This study aims to explore the behavioral intention of table tennis players using smart rackets from the perspective of the Unified Theory of Acceptance and Use of Technology (UTAUT) model. The suitability of the theoretical model in this study was examined using AMOS statistical software. A questionnaire survey method was employed, focusing on table tennis players who use smart rackets. The collected data was processed and analyzed using SPSS 21.0 and AMOS 21.0 software. The conclusions drawn from the analysis of the retrieved data are as follows:

    1. The performance expectancy of using smart table tennis rackets has a significant effect on behavioral intention.
    2. The effort expectancy of using smart table tennis rackets has no significant effect on behavioral intention.
    3. The social influence of using smart table tennis rackets has a significant effect on behavioral intention.
    4. The facilitating conditions of using smart table tennis rackets have a significant effect on behavioral intention.
    5. The degree of involvement in using smart table tennis rackets has a significant effect on behavioral intention.
    6. The involvement in using smart table tennis rackets has a moderating effect between social influence and behavioral intention.
    7. Gender has a moderating effect between performance expectancy and behavioral intention when using smart table tennis rackets.
    8. Gender has a moderating effect between effort expectancy and behavioral intention when using smart table tennis rackets.
    9. Experience in using smart table tennis rackets has a moderating effect between effort expectancy and behavioral intention.
    10. Experience in using smart table tennis rackets does not moderate the relationship between social influence and behavioral intention.
    11. Experience in using smart table tennis rackets moderates the relationship between facilitating conditions and behavioral intention.
    12. Voluntary use of smart table tennis rackets does not moderate the relationship between social influence and behavioral intention.
    显示于类别:[運動教練研究所] 博碩士論文

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