台灣中小企業執行企業社會責任之探討－資源拼貼觀點

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Please use this identifier to cite or link to this item: https://irlib.pccu.edu.tw/handle/987654321/53111

Title:	台灣中小企業執行企業社會責任之探討－資源拼貼觀點 Exploring the Corporate Social Responsibility of SMEs in Taiwan-The Resource Bricolage Perspective
Authors:	張弘青
Contributors:	企業實務管理數位碩士在職專班
Keywords:	資源拼貼企業社會責任 bricolage corporate social responsibility
Date:	2023
Issue Date:	2024-03-07 10:44:54 (UTC+8)
Abstract:	在現今的社會氛圍中，善盡企業社會責任的企業才能符合利害關係人的期待。然而對中小企業主而言，如何在資源受限的條件下，進行企業社會責任活動，是值得探討之議題。本研究以資源拼貼的角度探討中小企業如何克服資源之限制，利用資源拼貼之方式進行企業社會活動。本研究以單一個案法，選擇一家生技公司，透過訪談與次級資料收集的方式探討其企業社會活動發展之歷程。本研究發現企業可以以就地取材、資源重組以及資源將就三種作法來克服資源受限之狀態，並為企業社會活動產生出價值。研究結果可提供給中小企業主進行相關活動之參考。 In today's social environment, only enterprises that fulfill their corporate social responsibility can meet the expectations of stakeholders. However, for small and medium-sized enterprises owners, it is important to know how to carry out corporate social responsibility activities under limited resources. This study explores how small and medium-sized enterprises can overcome resource constraints and engage in corporate social activities by utilizing bricolage theory. Using a single-case study method, a biotech company was selected, and its corporate social activity development process was explored through interviews and secondary data collection. The study found that enterprises can overcome resource constraints by using local resources, resource recombination, and making do, and can generate value for corporate social activities. The research results can provide references for small and medium-sized enterprises owners to engage in related activities.
Appears in Collections:	[Master program of business administration in practicing] thesis

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