文化大學機構典藏 CCUR:Item 987654321/39385
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    题名: Influential Factors for Team Reflexivity and New Product Development
    作者: Wu, WY (Wu, Wann-Yih)
    Rivas, AAA (Rivas, Adriana A. Amaya)
    Liao, YK (Liao, Ying-Kai)
    贡献者: 國企系
    关键词: existing knowledge
    NPD success
    procedural justice
    task familiarity
    team conflict
    team reflexivity
    日期: 2017-06
    上传时间: 2018-02-21 16:11:57 (UTC+8)
    摘要: Despite the important influence of team reflexivity on new product development (NPD) success, a thorough analysis of its key antecedents, mediators, and moderators is lacking in the literature. Using cognitive fit theory, knowledge management perspective, justice theory, and self-verification theory, this study proposed that existing knowledge, task familiarity, and procedural justice are three of the vital factors that lead to NPD success by encouraging team reflexivity. This study also examined the effects of team conflict on team reflexivity and NPD success. Survey data were collected from 254 NPD team members, and these data were then analyzed using the PROCESS Macro from SPSS and the partial least squares (PLS) approach. The results of this study showed that the three aforementioned factors play a significant role in NPD success. The importance of team conflict was then examined, and the results showed that when relationship conflict is higher, the effect of team reflexivity on NPD success tends to be weaker.
    關聯: PROJECT MANAGEMENT JOURNAL 卷: 48 期: 3 頁碼: 20-40
    显示于类别:[企業管理學系暨國際企業管理研究所] 期刊論文

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