臺灣與日本得獎電視廣告之內容分析：以時報金像獎與電通賞為例

CCUR > College of Journalism and Mass Communications > Department of Journalism & Graduate Institute of Journalism > journal articles > Item 987654321/38385

Please use this identifier to cite or link to this item: https://irlib.pccu.edu.tw/handle/987654321/38385

Title:	臺灣與日本得獎電視廣告之內容分析：以時報金像獎與電通賞為例 Content Analysis of Taiwanese and Japanese Award-Winning Commercials: A Comparison of Times Advertising Award and Dentsu Advertising Award
Authors:	莊伯仲趙子欽
Contributors:	新聞系
Keywords:	時報廣告金像獎得獎廣告廣告電通賞跨文化比較 Award-winning ad Cross-cultural comparison Dentsu advertising award Times advertising award
Date:	2004-07
Issue Date:	2017-10-25 10:25:09 (UTC+8)
Relation:	廣告學研究 22 民93.07 頁37-61
Appears in Collections:	[Department of Journalism & Graduate Institute of Journalism] journal articles

Files in This Item:

File	Description	Size	Format
index.html		0Kb	HTML	93	View/Open

View Licence