| 摘要: | 本研究檢視印尼前總理蘇哈托政權於1998年結束的新秩序時期(New Order Era)之後，印尼報紙在本土內容中的全球建構。在改革時期(Reform Era)，印尼進入新一階段的民主化，也同時將民主帶入報紙及媒體。跟新秩序時期的印尼比較起來，目前的改革時期裡，報紙在內容，尤其是在娛樂新聞上，享有較多的多樣性。
本研究在文本分析之後發現，印尼報紙在娛樂版的跨文化新聞方面，對其他文化漸趨開放。在全球本土化的過程中，印尼的大眾文化由同質性轉為混雜性，這個證明全球本地化是持續進行，而非保持恆定，這取決於不同的文化系統和結構，
以及在地對於全球本土化的認知程度。
The present study examines the construction of global to the local content in Indonesian newspapers, after New Order Era (Indonesia former President Suharto’s regime that was ended in 1998). In the so-called Reform Era, Indonesia entered new phase of democratization which brings democracy towards newspapers and other media. Compared to the New Order Era, Indonesian newspapers currently have more variation in term of content, especially for entertainment. After employing a content analysis, Indonesian newspapers through their cross cultural news in the entertainment section, are proved become more open to the other cultures. They have transformed from dominantly homogeneous to hybrid within glocalization. This notion proves that glocalization does proceed, rather than keep constant, depending on the different cultural systems and structures, as well as the degree of local perception of glocalization. |
