餐旅碩士跨文化管理課程之調查研究

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Please use this identifier to cite or link to this item: https://irlib.pccu.edu.tw/handle/987654321/26898

Title:	餐旅碩士跨文化管理課程之調查研究
Authors:	林欣儀
Contributors:	觀光事業學系
Date:	2013-08
Issue Date:	2014-03-01 11:41:50 (UTC+8)
Abstract:	近年來，餐旅服務業面臨極激烈之競爭，而面臨全球化及專業技術日新月異，使得企業體需掌握知識創造與技術創新方能立足於競爭環境。因此企業之國際化人士其跨文化素養亦顯得重視；故無論於商務實務或學術研究上，不可或言地，國際人力資源跨文化管理已然愈發重要(Adler, 1991; Blunt & Richard, 1993; Moran, Harris, & Moran 2010)。然而，一般之餐飲管理教育研究，僅多著眼於服務導向之管理議題，鮮少專注於檢視餐飲服務跨文化管理或其課程規劃與系統議題；有鑑於此，本研究初步將調查餐旅碩士較於系統中其跨文化相關管理課程與系統評估項目，繼而探索其課程之概念優缺點與跨文化管理教育之需求與表現。另外，將針對餐旅碩士生進行深入訪談以進行資料之比較分析；最後根據研究結果，以期對餐旅碩士之跨文化管理課程提出具體意見。 In recent decades, the hospitality industry has faced intense competition, globalization and the explosion of technology; which gives businesses that have techniques of knowledge creation and innovation domination in competitive environments. The internationalization of business has led to a significant increase in the cross-cultural interactions of business people and firms. Cross-cultural International Human Resource Management has been growing importance, both in the field and in the academic literature (Adler, 1991; Blunt and Richard, 1993; Moran, Harris, & Moran, 2010). However, researches seeking to examine service-oriented human resources lies only with the hospitality organization, but little focus on the system of hospitality management education. Therefore, this study will investigate the cross-cultural management curricular of hospitality master education and reports the initial findings for a qualitative research project undertaken for an assessment of the master education system. The concept and the needs of hospitality cross-cultural management education are explored an their struggle for identity is described. Furthermore, the graduates’ views on hospitality cross-cultural management education that they received will be examined through in-depth interviews. Finally, based on the research findings, a number of conclusions will be drown and specific suggestions for the future of the cross-cultural hospitality management education are proposed.
Appears in Collections:	[Department of Tourism & Graduate Institute of Tourism Industry ] project

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