本研究以塑化劑報導為研究對象,認為在資訊龐雜的當代,大眾會透過新聞媒體報導塑化劑事件以了解其發展與相關知識。
本研究透過Gamson與Van Gorp兩位學者所提出的裝置框架,以及框架包裹的觀點,發現新聞文本在呈現塑化劑議題時,會以八種框架包裹來建構塑化劑議題,包含食品安全風險擴散、政府的塑化劑因應對策、框架專家提供知識中的恐懼包裹、文本中專家、非專家對政府的評論、政府政策的配套補救、呈現專家知識的危機包裹。
此外,研究亦發現,記者在透過專家進行塑化劑知識詮釋時,會因專家權威、配合度高的專家、新聞部門的潛規則、報社的意識形態,而產生不同的專家知識論述。
This dissertation adopts a constructive viewpoint to analysis the media representation of plasticizer issues and the role of experts in 2011. The author borrowed the concepts of ‘device frames’ by Gamson and Van Gorp to investigate the news reports on the plasticizerissue.It is found that the news are wrapped in eight frames to construct a plasticizing agent issues, including proliferation of food safety risks, the government's response strategies plasticizing agent, the framework provides expert knowledge in the fear wrapped text experts, non-governmental experts on the comments, the government policy of supporting remedy, presenting expert knowledge crisis package. In addition, the study also found that reporters interpreted relevant knowledge via interviewing experts in this event. Journalists followed potential rules, e.g. the ideology of news agency, to select experts interviewed.