文化大學機構典藏 CCUR:Item 987654321/2547
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    jsp.display-item.identifier=請使用永久網址來引用或連結此文件: https://irlib.pccu.edu.tw/handle/987654321/2547


    题名: The impact of online game character's outward attractiveness and social status on interpersonal attraction
    作者: Lo, Shao-kang
    贡献者: 國貿系
    关键词: online game
    outward attractiveness
    social status
    interpersonal attraction
    interpersonal relationship
    日期: 2008
    上传时间: 2009-11-06 13:26:17 (UTC+8)
    摘要: Online games resemble miniature societies, in which social interactions occur within a virtual world. Previous studies have realized that the main motivation in playing games is to fulfill interpersonal needs. Players expect to own great interpersonal attraction to help them develop ideal interpersonal relationships. In the real world, individual outward appearance and social status are two important factors having influence on interpersonal attraction. In online games, the outward appearance of characters can be manipulated by changing the clothes and accessories used by those characters. This study proposes that difference in outward appearance, as in real society, affects player interpersonal attraction assessments. Additionally, when game experience and perfomance of players are accumulated, their grade in game would be raised. This study also proposes that the variation of role grade would influence its social status and the attitude of others. This study conducts experiments, and the results verify that a game character with high outward attractiveness and social status acquires higher online interpersonal attraction than one with low outward attractiveness and social status, and vice versa. (C) 2007 Elsevier Ltd. All rights reserved.
    關聯: COMPUTERS IN HUMAN BEHAVIOR Volume: 24 Issue: 5 Pages: 1947-1958
    显示于类别:[Department of International Trade 7 Graduate Institute of International Trade ] periodical articles

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