日系數位相機知覺價值與購買意願關係之研究

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Title:	日系數位相機知覺價值與購買意願關係之研究 A Study on the Relationship between Perceived Value and Purchasing Intention--A Case Study of Japanese Digital Cameras
Authors:	方顯光封德台姚進熺
Contributors:	財金系
Keywords:	知覺品質知覺犧牲知覺風險知覺價值購買意願 Perceived quality Perceived sacrifice Perceived risk Perceived value Purchasing intention
Date:	2008-05
Issue Date:	2010-12-23 11:12:27 (UTC+8)
Relation:	全球商管研究 3:1 2008.05[民97.05] 頁59-78
Appears in Collections:	[Department of Banking & Finance ] periodical articles

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