文化大學機構典藏 CCUR:Item 987654321/27141
English  |  正體中文  |  简体中文  |  Items with full text/Total items : 46962/50828 (92%)
Visitors : 12586897      Online Users : 379
RC Version 6.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Tips:
  • please add "double quotation mark" for query phrases to get precise results
  • please goto advance search for comprehansive author search
  • Adv. Search
    HomeLoginUploadHelpAboutAdminister Goto mobile version


    Please use this identifier to cite or link to this item: https://irlib.pccu.edu.tw/handle/987654321/27141


    Title: Issues of Cultural Communication among Immigrants from Taiwan and China in the U.S.A.
    台灣與大陸移美僑民文化傳播研究
    Authors: 張文瑜(Wen-Yu Angela Chang)
    Contributors: 廣告系
    Date: 1999-03-01
    Issue Date: 2014-03-10 15:34:02 (UTC+8)
    Abstract: Mass media and interpersonal communication are the major channels and the most salient forms in the cultural learning process. Other forms of communication, such as mere observation of strangers on the street, are less influential on the Chinese immigrants' learning of American culture. This paper explores Chinese immigrants' characteristics, and how immigrants from Taiwan and China cope with cultural diversity in adjusting to American culture. This leads to three questions: (a) How do the Chinese immigrants perceive themselves? (b) Under the macroenvironment, how has the mainstream mass media portrayed the image of the Chinese immigrants? (c) How is the deselopment of culture communicated by Chinese immigrants ?A case study of two Chinese immigrant families (one from Taiwan, one from China) within the social and media environment of New York City and Washington DC respectively is proposed.
    Relation: 中國廣告學刊 4期 p.165-175
    Appears in Collections:[Department of Advertising ] academic journal

    Files in This Item:

    File Description SizeFormat
    index.html0KbHTML1550View/Open


    All items in CCUR are protected by copyright, with all rights reserved.


    DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback