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Items for Author "潘家鑫"
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Showing 6 items.
Collection
Date
Title
Authors
Bitstream
[新聞系暨新聞研究所] 博碩士論文
1991
臺灣地區基督教刊物的內容分析(1980-1990)-以「臺灣教會公報」與「福音報」社論為例
潘家鑫
[廣告系] 研究計畫
2007
非營利與商業組織之網路健康飲食宣導活動:涉入感與來源訊影響消費者之資訊處理效果
潘家鑫
[廣告系] 學報-中國廣告學刊
2010-03-01
飲食相關態度改變的睡眠者效果
高雅勤
;
潘家鑫
[廣告系] 學報-中國廣告學刊
2009-03
推廣健康飲食活動網站的內容分析
潘家鑫
;
劉明祥
;
廖雅婷
[廣告系] 學報-中國廣告學刊
2008-03
商業與公共網站預防禽流感傳播活動效果 以大學生對3M及北市府說服訊息的風險知覺為例
潘家鑫
[廣告系] 學報-中國廣告學刊
2007-03
多品牌代言人效果 雙重路径處理觀點
潘家鑫
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